Red Adair, Hero

Red Adair was the boldest and most successful oil well firefighter in history. His uncanny ability to assess how best to control each unique oil well fire and his simple and effective techniques revolutionized the science of his business. The movie The Hellfighters starring John Wayne was made in 1969 about Red and his business. Red focused his business on tackling the most challenging assignments.

The world watched in amazement as he entered the war-torn fields of the Middle East. Huge plumes of black smoke from hundreds of oil field fires turned day into night. Red extinguished all of the fires and capped the wells in a fraction of the time other experts predicted.

Red Adair’s approach is one we admire and seek to emulate at In’s & Out’s. If you are a CEO or senior-most management person with a brand related problem, and your “hair is on fire,” we can help. We’ll help you better identify client expectations and reshape their experiences through products, services, delivery channels, HR practices, sales process and marketing related disciplines. In’s & Out’s engages an extensive network of subject matter experts, freelancers, subcontractors, and vendors in a variety of specialties on an “as needed basis.” We don’t look for long-term engagements, just long-term relationships. Call us when you need us, and we’ll get in, get 'er done, and get out.